Hi I’m Julian by NEUBAU

Feel the difference is what NEUBAU glasses is creating now in the market, a market dominated by luxury brands, but NEUBAU is bringing super quality and the most lovely topic in the market SUSTAINABILITY. A strong reason to look this cool company based in Austria, also showing a really cool mood and models that creates an urban,independent,genuine,open-minded look.Their particular way to call all their products are by the name of the employees Hi I’m Sam, Hi I’m Linda, etc, this is how creativity is done. Including a sustainable soft packaging.
The 7th district in Vienna, where NEUBAU was born, is that kind of place, a fertile breeding ground for innovative and challenging ideas, from fashion to music and contemporary arts. Showing as partners in Milan fashion week with Grinko this super cool collaboration give MFW a good spin of coolness. Check some impressions of their presentation in Zurich.

Neub

Neub

Neub

Neub

http://www.neubau-eyewear.com/en/home

Fancy discretion by CHANEL couture 17

Chanel creates always an expectation of what will bring Karl this time, starting from scenario, front row and of course designs.
for this lovely couture in a glass mirrored house Karl wanted something impeccable, like the girls look like fashion drawings, at the beginning with lovely shapes of tailoring moving forward to an 80s mood and pastel colors and keeping us the best for the night, slim figures and long crinoline skirts, and then feathers arrived featuring an obsession of desire for perfection. Girls where on point and this is how a show bring a huge desire to say i want that one.
Chanel couture 17

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ChaCha
Chaa

Duality of shades “Thom Browne”

Thom Browne just did it again, we see in this pre-fall 2017 two directions , two faces, two sides and in think this is how many people will feel identified assuming always two faced people who smile at you and tomorrow doesn’t do it.
A collection of fine materials and lovely details. Craftsmanship great work and the most amazing theme l’oeil tailoring that imitated the look of layered button-down, vest and tie.

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Check those lovely details
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Always a huge fan of Thom Browne.

Sneakers sensation by MIU MIU

Miu Miu launches a series of elaborate skate shoes, Sport can be so Chic.

Taking individuality and freedom of spirit as a starting point, this bold footwear is designed to lift spirits.

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Crafted in candy colour ways using sugary shades of pink and blue alongside
monochrome leather, Miu Miu skate shoes are both sweet and functional, playing
seamlessly with jarring fabrics and colour pairings that are at the heart of the Miu
Miu brand.
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The woman who wears Miu Miu is as fearless and emancipated as she is playful.
With this in mind, the most elaborate designs are idiosyncratic still, sprouting
fluttering feathers in shades from putty to black and densely studded with crystals.

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Available now in all Miu Miu stores worldwide , in various colors of Nappa leather,
gabardine, denim and satin.

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Mixing mood by PRADA fall/ winter 16 campaign

Prada Fall/Winter 2016 Womenswear Advertising Campaign

Prada unveils its seasonal campaign for the Fall/Winter 2016 Womenswear collection by Steven Meisel featuring twenty-seven top models set against multiple artificial backgrounds. The campaign introduces Miuccia Prada’s highly regarded collection that takes as its subject the current cultural bricolage where every code, every style, every fragment in fashion history, and every personal experience, is equally present and available to the designer.

The campaign video is available on http://www.prada.com
Prada FW16 Womens Adv Camp_07

The ensembles juxtapose radically divergent shards of silhouette, materiality,
technique, and accessories in exuberant compositions: prints, argyles, lames, quilting, heavy knits, brocade, nylon, illustration, leather, satin, velvet, all have their place.

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Prada FW16 Womens Adv Camp_01

The models are placed against randomized backgrounds that
suggest a radical insouciance. The settings are interchangeable, indicated by the
placelessness of landscapes. The scenery ends abruptly, the edges clearly exposed: day and night collide; desert and seascape occupy the same conceptual space. As the woman roams through the world she carries her stories on her back. In the end, place is unimportant, the narrative only coheres on the body itself. The woman is the site.

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We are now in full PRADA mood

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Cant wait for PRADA opening in Zurich… Keep you posted

Resort 2017 Alexander McQueen

This is major, so many details to see , so many concepts and at the end one many, ALEXANDER MCQUEEN.

As a huge fan i love to give credits to the ones who make an effort and create lovely things in a world where everyone wants to copy each other. no room for creativity, But this is not the case of Alexander Mcqueen.
This week Resort 2017 collection has been presented to all of us just making us feel like omg we want everything now, keeping the same shape but giving some variations in materials and bringing some ruffles.
This victorian lovely shape that is mixed with modern times where flowers hand printed on leather make us getting a wow effect. Each flower was painted with airbrush and giving a different face to each dress.
This is what i call ART in fashion.

Check some impressions of the best looks…

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Details..

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Strap me by PRADA

The Prada Galleria, the Prada Giardiniera and the Prada Double bags are shown with game-changing new detachable shoulder straps,

that can be bought separately, swapped and paired with the different models to create electrifying expressions of personality and style.

ITs time to match your own style and get help from church of PRADA in orden to feel Cosmic and Amazing all day long

Prada Giardiniera+Calf Flower strap MCW

Pimp up your bag and create your own style !!!! OMG

Prada Galleria+Saffiano Crystal Flower strap MCW

Close up of this piece of art !!!!!

Prada Galleria+Saffiano Crystal Flower MCW

Get yours in stores worldwide on July 2016

prada.com

Dis-dressed by PRADA

PRADA presents ‘dis-dressed redux

The ‘dis-dressed redux’ project featuring a series of exclusive photos by Willy Vanderperre makes its debut on http://www.prada.com today.

The photographer’s lens takes us backstage at the Prada Men’s and Women’s Fall/Winter 2016 runway shows to examine the aesthetics and references between the two collections.

This reflection concludes the exploratory path that began in January with ‘dis-dressed’ and continued in February with ‘dis-dressed epilogue’.

Prada_dis-dressed redux

http://www.prada.com