Author: Fashion Blogger, Fashion Expert

Couture ? What is Couture

Well after a week of HAUTE COUTURE, lets say kind of because what i see now is just Pret a porter more than Couture, I know Couture is made to measure and with a huge effort for craftsmanship that why its so expensive but pret a porter is also expensive and Made in Europe, so i dont say everyone needs to do a carnival or circus but spending that huge amount of money people need to know the effort and what its Couture. I celebrate all kind of fashion because that is fashion about right! But if you are just designing something that its mainstream or basic and charging a huge amount of money well you dont deserve my money.

That is why i join the club of cool and new ways of designing like Balenciaga or Tailoring like Alexander McQueen, Innovative like Iris Van Herpen ETC.

Lets all run by getting slow fashion and cool pieces and not running by seasonal trends that will landed in mainstream and fast fashion.

Cozmo Sandals by ECCO Shoes

isn’t just another sandal. #MovesLikeYou

This sandal is anything but ordinary. The ECCO design team has reinterpreted the casual and cool style of the classic Nordic Sandal to take the next generation of premium comfort sandal to a new level. ECCO COZMO proves to be not just another sandal – but THE sandal that adds a stylish twist to your classic or colourful look and is ideal for everyday wear.

The luxurious velour leather gives the new Cozmo sandal a chic Scandi look, while the flexible sole and supportive footbed make it a new go-to shoe for on the go or at home. The sandal is best worn on a beach day, a casual date night, to a birthday brunch or cosy in the garden.

Fine materials Developed in ECCO’s own award-winning tanneries, ECCO’s high-quality leathers are extremely soft. This enhances day-to-day comfort as well as the durability and look of the shoes. The breathable lining made from high quality leather enhances comfort and elegance. The Cozmo sandal is made from high quality full grain or nubuck leather, with the anatomically shaped footbed covered in the softest suede for ultimate comfort.



Are we living in a fake world? are we living a period of fake smiles? Are we seeing only fake social media?

I am pretty sure of you will answer YES !! which i am joing this club too, we are bombarded of fake apps, fake filters, and the most valuable fake smiles as many cannot handle your surrounding and the only solution is SMILE but fake.

With this DIESEL is bringing a capsule collection in which we can express this without saying it.

Psss! A really good thing.

I have discovered a new cool product which also help us to look cool and fashionable and its from GUHL ! a nature Repair series with organic borage oil.

In many areas of life we consciously decide what is good for us. We want to be careful with our environment without compromising the performance of the products. The new Nature Repair series from Guhl combines effective hair care with naturalness and sustainability. Stressed, damaged hair is nourished and strengthened with effective up to 97% natural ingredients so that it looks healthy and strong.

Check it out and try ! Let me know if you have some results.

HBA!!!! Naomi for Hood By Air

As a huge fan of HBA, i was feeling sad when designer SHAYNE OLIVER finished his last collection and hibernate. my feeling were kind of mixed as i wanted to have more and more pieces of art as that is for me what HBA means. then he started to go around some Collab (Longchamp, Helmut Lang). but now he is back after years and launching some pieces and we think ,, Does it have the same impact than before? are we amazed again? would it be cool and exclusive again? well the first pieces were kind of mmm let me think about it as it was a garment who even mainstream shops can produce. so i was like mmm

Now HBA dropped an amazing Campaing with queen Naomi called MOTHER. Are we getting something we were looking and waiting for? it is going to the right track again. with this image absolutely.

Sooooo now i will keep my fingers crossed and see any update.

My kind of Cozy Valentine

JOANNA BUCHANAH is here to give us a lovely and cozy Valentine with a bee collection.

Just in time for Valentine’s Day, accessory designer Joanna Buchanan presents a nature-inspired collection celebrating love and her fascination for bees. The US-based designer pursues creating joyful interior accessories for the daily life and special occasions, a value she now incorporated in thoroughly curated pieces to epitomize the message of love and generosity inherent to Valentine’s Day celebration.

Passionate Charms  

In addition to the natural elements inherent to Joanna Buchanan’s creations, a sense of magic stems from her decorative charms. The red heart and red lips designs, presented as wine charms and cocktail sticks, are a wink at Valentine’s Day iconic motives. These lucky charms are a modern take on classic romantic decorations with a sense of humor and magic.

More information about Joanna Buchanan is available on the official website:

Joanna Buchanan products are available:
Queen’s Five in Zurich.

First Light by Alexander McQueen

This 2020 has been a roller coster for the fashion industry but the most important lesson is that we need to start to choose carefully and with more consious buying better quality products and less fast fashion, also a way of improve its how fashion shows has been created in diferent ways to present its collections.

Huge example is Alexander McQueen which present an amazing video presentation of its collection, please see video below and just feel amazed by creativity and amazing clothes.

Raf Simons SS21

Welcome to the roller coaster, at this point Fashion is going up and down, trying to survive and go ahead in this world of miss corona.

Last week Raf Simons presented his SS 21 pushing boundaries and stereotypes in a green world filled of lines and clean shapes, of course some saying this is a bit Pucci for all those prints but at the end in fashion many copy each other or just inpired for other fashion house which i think its the best , inspiration is better than copy.

For Raf this collection was about expresing his opinion, memories, feelings like printed t-shirts saying TEENAGE DREAMS, in somehow a simple and narred down Prada mood. as he is now the second head of the PRADA designer team along with Muccia.

Check some impressions :

BALENCIAGA fall 20 campaign

BALENCIAGA just presented its campaign for fall 2020, in this case we are seeing a pure and natural campaign in which 3 mins show us a simple and daily life of different persons in full Balenciaga looks.

As many people dont think Balenciaga is doing good and its kind of strange but at the end Balenciaga is pushing a better fashion direction and an easy way of style, nothing over produce. i stand for the brand and its compromise with a better fashion fairness.



Mode Suisse get in the 17 round and with all the enviromental situation it keeps going, I am attending mode suisse since its 4 show and everytime is a delightful taste of swiss designers who try to improve with different ideas and textiles, some will be stuck with getting too much influence of big brands other keep developing and showing a strong DNA, this is what fashion is about for example AWS and Lida Noba.

Both had a strong collection and a magnificent essence for color:

AWS                                                                            Lida Noba

in this small and almost private venue we also had the chance to have like a re-see, to touch and see each garment closer also the chance to talk with designers and see what are they thinking of this business, anyhow this is business at the end.

Garnison                                                                  Klaesi Holdener

In a mens world dominated by suits and boring colors, Garnison and Klaesi showed a new wave of simplicity, elegance and coolnes. simple colors but different structures and oversize sophistication.

Keeping an eye in those designers is a must.